ESOMAR Ethnography Workshop 09

[Hy Mariampolski]

(NOTE: This notice will be cross-posted. Please forgive us if you encounter it more than once.)

Registration is open for our 2-day workshop sponsored by ESOMAR

ETHNOGRAPHY AND OBSERVATIONAL RESEARCH
Applying cultural analysis tools in consumer research

MONTREUX / 14 - 15 SEPTEMBER 2009
In combination with ESOMAR Congress 2009

Workshop leaders include

Hy Mariampolski
Managing Director, QualiData Research, USA

Neil McPhee
Managing Director, Nuance Research, UK

Michael P. Cook (Guest workshop leader)
Head of Consumer Understanding - North America, Givaudan Flavors, USA

You can find full particulars at the ESOMAR website –http://www.esomar.org/index.php/ethnography-and-observational-resea...

This is one of ESOMAR’s most popular and enduring workshops so early registration is advised if you wish to secure one of the limited places. The content is targeted in particular to:

• Corporate research managers who are integrating ethnographic practice into their product planning and development.
• Consultants and employees of research companies seeking to add ethnographic tools and perspectives to their skill sets.
• Academic researchers seeking greater familiarity with challenges and opportunities in applied settings.

Attendees tend to be very diverse in terms of their level of experience and background, geographic origin, industry sector, and location within business hierarchies. The program is highly interactive and participatory. It is completely committed to client satisfaction and business development.

Please feel free to contact me directly here or via email: [e-mail]

- Hy