Market Research Space

A Social Network for Market Researchers

Simon Kendrick
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Curiously Persistent

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May 23
Hi Simon, We have tools offer such capability and you can find out more about the Dynamic Research Manager via the Website. www.intellexweb.com If you would like a demo to give you a fuller overview at some stage, please do not hesitate to cont...
April 22
The really basic fundamental problem with traditional market research are that human being and the environments influencing the human being (natural or constructed are complex. They are complex in a mathematical sense where cause and effected are ...
April 16
Simon Kendrick added a discussion
I'm looking into tools that provide end clients with an easy to use interface to access and analyse data online. Any suggestions? Cheers Simon
April 15
March 28
March 28
Simon Kendrick updated their profile
March 6
Simon Kendrick added a blog post
I've recently written a blog post looking at the strengths and weaknesses of research, strategic planning and social media. I won't copy and paste the blog here as it is a good 1,800 words. But I'd love to hear the thoughts of researchers on the q...
February 27

Profile Information

Which country are you based in?
UK
What sort of market research are you involved in?
Quantitative Research Manager at Essential Research. Previously worked in online sales research for ITV and media research at GfK NOP.
Website:
http://curiouslypersistent.wordpress.com

Simon Kendrick's Blog

Simon Kendrick

Research vs Planning

I've recently written a blog post looking at the strengths and weaknesses of research, strategic planning and social media. I won't copy and paste the blog here as it is a good 1,800 words. But I'd love to hear the thoughts of researchers on the questions I raise.

The post can be found here

Simon

Posted on February 27, 2009 at 11:21am —

Simon Kendrick

Five questions that need to be answered about online video

I've written a new post about some of the questions I've been getting - and my attempts at answers - around the nascent online video market.

The post can be found on my blog here.

This is written from a client/media agency perspective. It would be interesting to get thoughts and experiences from the research agency side of things.

Simon

Posted on October 6, 2008 at 12:30pm —

Simon Kendrick

We Need Change: Presentation on the future of MR

We Need Change collects Helge Tennø's references and thoughts on the present state and potential future of the market research industry. Helge has created several visually arresting and thought-provoking Slideshare presentations and this is no exception.

What are your thoughts? Do you agree with his prognosis?

Continue

Posted on September 22, 2008 at 9:00pm — 5 Comments

Simon Kendrick

Bad research: Compromising the value of PR

Originally posted on my blog

NB: The inspiration for this post is Ben Goldacre's excellent Bad Science column in the Guardian. The book came out this week (here is the AContinue

Posted on September 2, 2008 at 11:17pm —

Simon Kendrick

Ofcom CMR 2008 presentation

For those that missed it; a very useful resource

Ofcom UK CMR 2008 Charts
View SlideShare

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Posted on August 17, 2008 at 11:20pm —

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At 12:37pm on March 28, 2009, Brian Gray said…
Hi Simon,
How the devil are you? I thought I'd say hello, being fairly new onto this site. You've got some really interesting bits and bobs on your profile, I will have a look in more detail, especially the link on the future of MR. It kind of links to my own programme just now focussing upon the new and recent joiners to the industry.

You may be interested in knowing that I've set up a new research networking group on www.meetup.com - called 'Quants and Quals: The London Marketing Research Meetup Group'.

Anyway, hope you're having a good weekend!

Cheers
Brian
 
 

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