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Stephen Cribbett Male London United Kingdom: Share

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Timika Christensen left a comment for Stephen Cribbett

May 23

Stephen Cribbett replied to Ray Poynter's discussion 'Situations Vacant'

Dub is a new breed of consultancy that harnesses the power of online communities to deliver actionable insight, drive innovation and fuel creativity. Unlike many other businesses we are expanding in 2009, and to help support our targeted growth we...

April 7

Nicola Donaldson left a comment for Stephen Cribbett

March 28

Kevin McLean and Stephen Cribbett are now friends

February 2

Profile Information

Which country are you based in?: UK

What sort of market research are you involved in?: I'm currently the Founder and Managing Director of Dub I Communities for Insight & Innovation. Prior to that I was Managing Partner at Landini Associates and Head of Marketing at Conran Design Group.

Website:: http://www.dubstudios.com

Stephen Cribbett's Blog

Why Communities are more powerful than Panels

During a meeting with an Ethnographer yesterday, we were asked a very straightforward question that prompted me to write this blog and clarify the fundamental difference between research panels, and the things that Dub builds; research communities.

Panels have been used for many years both online and offline. They consist of a group of pre-selected individuals that assist research companies by completing surveys and questionnaires. Panel members are ‘recruited’, meaning that they meet several c… Continue

Posted on June 26, 2008 at 10:44am — 2 Comments

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At 10:51am on April 7, 2008, Stephen Cribbett said…: will do, thanks Hernan.

At 6:21pm on April 3, 2008, Hernan Cuevas said…: Stephen, I accepted your request today. If you want to share networks, I strongly suggest you to end me an invitation on Linkedin (hernan.cuevas@sbcglobal.net) as there is were I concentrate my network